I was asked to create a poster as part of IBM's 'THINK' poster series.
Client: IBM
Agency: Ogilvy – New York
Agency: Ogilvy – New York
Khasanov’s work uses unconventional elements of light and reflection to complement his natural curiosity and sense of exploration. In Liquid Language, Khasanov explores the rich, organic flow of natural language and Watson’s ability to surface the subtle inferences that emerge thanks to his understanding of colloquial expression, tonality, sentiment and thematic concepts.
Currently this art on display the IBM home of Watson at Astor Place in NYC